Business

How to Consolidate Your Marketing Efforts & Streamline Your Revenue in 2020

When it comes to marketing strategies, many businesses are too spread out. Whether it’s contracting a graphic designer who lives out-of-state, outsourcing marketing strategy to an outside agency, or relying on a single in-house social media specialist to push out the materials, it’s difficult to have your marketing team on the same page and cultivate an organized approach when everyone is all over the place.  However, bringing the task of
Business

How to Hire Emotionally Intelligent Leaders

Emotional intelligence has emerged as a key strategy for success within the workplace, replacing the idea that an employee’s success is completely tied to their skill set. It’s not enough to simply have a wide array of “hard skills,” like being a hard worker, smart, bold, and willing to take risks. Those who are great communicators, collaborators, and who value teamwork over going at it alone have proven to be
Business

6 Steps To Strategically Grow Your Business in 2020

When it comes to running a successful business, it’s easy to get bogged down in the day-to-day details and operations of simply surviving, especially in 2020. Without a strategic growth plan driven with quality data, it’s nearly impossible to grow your business. Leadership teams find themselves being reactive, in a continuous cycle of putting out fires rather than preparing for change and following a well orchestrated plan.  Simply going through
Business

7 Ways to Foster Healthy Competition in the Workplace

Competition in the workplace is imperative for growth and success. That competition must remain healthy, however, in order to foster growth and creativity. When too much competition sparks a dip in morale, increased stress, and backstabbing amongst employees, it becomes a detriment to the company. “Whether professional musicians or school children, studies have shown competition fuels creativity and even improves the quality of the work produced. More than that, the
Off The Beaten Path Travel

5 Tips for New Hikers

During the four months that the coronavirus pandemic has sequestered much of the population within their houses, more and more people have turned to the outdoors to alleviate the isolation of being stuck inside. Local trails have seen a huge spike in visitation; Colorado Parks and Wildlife, for example, saw a 30 percent increase in visitation at its parks in April 2020 versus the previous year. In addition to the
Off The Beaten Path Photography Travel

Tour of Lakes and Hiking Trails in Colorado

For my birthday week, I tend to go on a little trip - discovering new places. This year, I created a little trip I just may turn into an annual vacation. As I was thinking about a last minute trip a week or so before my birthday, I searched for reservations at various campsites and found one spot at Grand Lake available for two consecutive days…. So I made the
Marketing Strategy after COVID-19
Business

Taking Your Marketing Strategy Online to Ensure Success During COVID-19

The coronavirus pandemic has thrust humanity into a world where virtual interaction is the new norm. As businesses reopen, they’ll have to adapt to continued social distancing efforts as well as customers who won’t feel comfortable with in-person interactions. Taking your business online prior to the pandemic was already a smart plan, but as we move toward the future, it will be imperative to conduct business through digital platforms. The